Top brands. Top shelf. Top speed.
Numbers
Enterprise
Flagship
Watchtower
Customers
Work
Our Story
Book a free call
The Shopify crew for CPG brands
Top brands.
Top shelf.
Top
speed.
200+
stores shipped
Perfect Keto, Kettle & Fire, Medik8 and Heart & Soil built with us. One AI powered crew writes, designs, builds and tests your store. Ready in 2 weeks.
2 Flagship slots left for November
Short call. Straight answers.
4.8 from 137 reviews on Clutch
Shopify Plus Partner
Every screen tested
No lock-in
Month to month
NDA on day one
Launched in 2 weeks
Equip Kids
The kids' launch, inside Equip's store.
See the work
Watch a store go live
60 sec
Click a brand. See the work.
200+
stores shipped
30+
roles on one crew
50+
tools we work in
10 years
some founders have built with us
5+ years
how long customers stay
A supplement brand in Austin booked a call · 4 min ago
A coffee brand sent its rebrand for a Flagship · 18 min ago
Heart & Soil: 14 tasks shipped today
A skincare brand in London started the Watchtower · 1 hr ago
Rheal Superfoods: a new product page went live · yesterday
A broth brand booked a call · 2 hr ago
2 Flagship slots left for November
The proof is in the
roster.
Same founders. Brand after brand.
Kettle & Fire
“The most responsive team we've worked with.”
Niccolò Gloazzo, Director of Ecommerce
Dame
We ran their SEO.
Heart & Soil
“A much better experience than the original.”
The Heart & Soil team
Immi
We built the store.
As seen in
Modern Retail
2PM
DTC Newsletter
BevNET
Retail Brew
Your logo, next on the wall.
The old way
Slow or sloppy.
Pick one.
Three agencies. Nobody owns the launch.
Months of calls before you see a screen.
Launch day, then the bug reports.
AI talk. No receipts.
A store only the agency can change.
Numbers ends the trade. One crew. Top shelf. Top speed.
Book a free call
Short call. Straight answers.
Three ways in
Pick your
play.
One crew behind all three. Same top shelf. Same top speed.
What it costs to hire this team
A CTO
$30K a month
A team of five
$75K a month
Equity
Both will ask
Hiring
$105K a month, plus equity
Numbers Enterprise
From $50K a month
30+ roles. 50+ tools. No equity.
The retainer
Enterprise
From $50K a month
A CTO plus a team: $105K a month, plus equity.
The team you'd hire. Already hired.
Top 0.1% talent across 30+ roles and 50+ tools, AI powered and on call virtually 24/7. We work inside your team and make it better.
Month to month. Leave any month.
The store
Flagship
Quoted per store
Brand in. Store out. 2 weeks.
New brand, rebrand or the next version of your store: send what you've got. We write, design, build and test it on every screen, then hand you the manual.
Ready in 2 weeks, or every extra day is on us.
Most picked
Advisory
The Watchtower
$7,000 a month
We watch the stack. We've got your back.
Every agency, every tool, your whole Shopify setup, seen from one tower, on your side. We double-check the work, read the numbers and connect you with the right people.
3 fixes in month one, or it's free.
Find your play in 3 taps
Question 1 of 3
Where's your store at?
No store yet
A rebrand is coming
It works, but it's tired
It's fine. The team's stretched.
2
Who runs it today?
Just us
An agency or three
Our own team
Honestly, nobody
3
What do you need first?
A new store
A team on call
Eyes on everything
Your play: Flagship.
Brand in. Store out. 2 weeks. Bring what you've got to the call and leave with a plan.
Start over
The hire calculator
Price the
hire.
Pick the roles you'd need. See what hiring them costs a month.
A CTO
$30K a month
Team members
$15K a month each
5
1
30
Equity
Both will ask for it.
Hiring
$105K a month, plus equity
Numbers Enterprise
From $50K a month
30+ roles. 50+ tools. Top 0.1% talent. No equity.
Hiring costs: a CTO at $30K a month and $15K a month per team member, before equity.
Numbers go up.
Their brands. Our builds.
~20x
Adapt Naturals subscription revenue
18x
Equip Foods subscription revenue
12x
Rheal Superfoods subscription revenue
10x
Heart & Soil subscription revenue
Acquired by L'Oréal
Medik8. We built the store.
0 to 8 figures in year one
Lineage Provisions. We built the original site.
Before and after
Before
placeholder
After
Lineage Provisions
Before
A pre-order page and a plan. April 2023.
After
The original site, live by June.
0 to 8 figures in year one
Before
placeholder
After
Equip Foods
Before
A new brand. The old store.
After
The rebrand, live on the store.
18x subscription revenue
Before
placeholder
After
Rheal Superfoods
Before
A rebrand in the files.
After
A whole new site to match it.
12x subscription revenue
Before
placeholder
After
Heart & Soil
Before
Over a hundred tasks in one September.
After
We delivered every one.
10x subscription revenue
“When anyone asks where to get a store, I tell them Numbers.”
Dr. Anthony Gustin, Founder of Perfect Keto & Equip Foods
Book a free call
Short call. Straight answers.
2:14
Anthony on three brands, one crew
Founder to founder
Three brands.
Same founder.
Same
crew.
Perfect Keto, Equip Foods and Lineage Provisions. Dr. Anthony Gustin built all three with us.
“I've built three brands with this crew. I'd build the fourth tomorrow.”
Dr. Anthony Gustin, Founder of Perfect Keto & Equip Foods
Watch Anthony's story
Book a free call
Reviews
Ask the
founders.
What the founders on our roster say about the work.
4.8 from 137 reviews on Clutch
·
Read every review
18x subscription revenue
“We sent the rebrand on a Monday. Two weeks later, the store was the new Equip.”
Dr. Anthony Gustin
Founder of Perfect Keto & Equip Foods
“We've worked with a number of agencies, and Numbers is the best.”
DR
Dr. Ruscio
~20x subscription revenue
“Subscriptions grew about 20x. The store kept up the whole way.”
Chris Kresser
Founder, Adapt Naturals
“I came in sceptical of anything AI. Then their agents caught a tablet bug our last agency missed for a year.”
PR
Priya Raman
VP of Ecommerce, a supplement brand
“Incredible team. Amazing results.”
Dean Brennan
CEO, Heart & Soil
Over 100 tasks, one month
“Over a hundred tasks in one month. They delivered every one.”
Dr. Paul Saladino
Founder, Heart & Soil
Acquired by L'Oréal
“The store never once held the brand back.”
Elliot Isaacs
Founder, Medik8
“We've worked with them since the early days. They still answer like it's launch week.”
Justin Mares
Kettle & Fire
“They're the most responsive web team.”
WH
Wilson Hung
Kettle & Fire
12x subscription revenue
“New brand. New site. Subscriptions up 12x since.”
Sean and Charlotte
Co-founders, Rheal
“Sign them today before I buy up all of their capacity.”
BK
Ben Knox
Senior Vice President, Digital, Super Coffee
0 to 8 figures, year one
“A pre-order page in April. A store by June. Then year one happened.”
Kieran
Lineage Provisions
Book a free call
Ask for a reference. We'll connect you with any founder above.
Side by side
Do the
math.
Numbers against a typical agency and an in-house hire.
A store ready to launch
A full team, a month
Copy, design, code and QA
Roles on call
Stores shipped
Every screen tested
AI
On call
Lock-in
Equity
Numbers
2 weeks
From $50K
One crew
30+
200+
Agents, then a person
Powered by it, with receipts
Virtually 24/7
None. You get the manual.
None
A typical agency
3 to 6 months
Retainer, plus change orders
Code, mostly
3 to 5
Varies
Desktop, mostly
In the pitch deck
Business hours
Often
None
Hiring in-house
6+ months
$105K, plus equity
One hire each
Whoever you hired
Yours is the first
If there's time
Up to the hire
Until they quit
None
Both will ask
Agency and in-house columns are typical ranges, not any one firm. In-house: a CTO at $30K and a team of five at $75K a month, before equity.
Book a free call
No equity. No lock-in. Month to month.
The crew
Fast or good?
Yes.
Top 0.1% talent, AI powered, working as one crew. After 200+ stores, we know the road, so you get there sooner.
Copy + design + code + QA = Numbers.
No handoffs between agencies, from the first word to launch day.
All shop. No slop.
People write first. Agents test every screen against the designs. Then a person signs off.
We build it. You run it.
We don't build ourselves in. Every store comes with a manual your team and your agents can read.
Meet the crew on the call.
How it works
4 steps.
2 weeks.
Day 0
Book a call
30 minutes. Straight answers. You leave with a plan.
Day 1
Send what you've got
A brand deck, a rebrand or the store you run now.
Days 2 to 13
We build it
We write, design, build and test on every screen. Agents check it. A person signs off.
Day 14
You run it
Ready to launch, with the manual. Launch day is yours.
Book a free call
Step 1 takes 30 minutes.
Our promises
The fine print.
In
big
print.
What we promise, in writing, before you sign.
2 weeks
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Ready in 2 weeks.
Your Flagship is ready to launch in 2 weeks, or every extra day is on us.
Two rounds. 30 days of fixes.
Two design rounds on every Flagship, then 30 days of fixes after launch. No charge.
Leave any month.
Enterprise and the Watchtower run month to month. Leave any month and keep everything we built.
Keep the keys.
Your code, your content, your accounts. Plus a manual your team and your agents can read.
3 fixes or it's free.
Your first month of the Watchtower finds 3 fixes worth making, or that month is on us.
Book a free call
The call's free. The promises are in writing.
JD photo
placeholder
A note from our founder
I've built stores with founders for 10 years. Perfect Keto, Kettle & Fire, Heart & Soil, Rheal. Some are on their second or third brand with us.
They all wanted the same two things: the best store in their category, and to have it now. Agencies made them pick one. We stopped picking.
Book the call. If we're not the right fit, I'll tell you who is.
JD
Founder, Numbers
Book a free call
I'm on more of these calls than you'd think.
FAQ
Asked on
every
call.
Straight answers, before you book.
Book a free call
Bring your hardest question.
Is 2 weeks real?
Yes. 2 weeks to a store ready to launch, and you pick launch day. We've shipped 200+ stores, so we know the road.
Doesn't AI mean slop?
Will we be locked in?
$50K a month is a lot. Why Enterprise?
Why doesn't Flagship show a price?
Can you work alongside our agency?
Do you only work with big brands?
Is there a contract?
What happens on the call?
Do you work on Shopify Plus?
BFCM is coming
Ready before
Black Friday.
23
Days
16
Hours
38
Minutes
05
Seconds
Left to book for Black Friday. Bookings close Fri, Nov 6.
A Flagship takes 2 weeks. Book by Nov 6 and your new store is ready before the code freeze.
2 of 6 November slots left
Book a free call
Short call. Straight answers.
Let's run it
up.
You bring the brand.
We bring the plan.
Then we ship.
Short call. Straight answers.
Pick a time
30 minutes on video with the crew.
Thu 15
Fri 16
Mon 19
Tue 20
Wed 21
10:00 am
11:30 am
2:00 pm
4:30 pm
3 times left this week
Pacific Time
4.8 from 137 reviews on Clutch
What happens next
1
A calendar invite lands in your inbox right away.
2
One short form: your store, your goal, your launch date.
3
30 minutes with the crew. You leave with a plan.